The South Bay has it’s own special allure and some great shopping. Across the street from the El Segundo Civic Center is a great place for deals on women’s fashion clothing. R-Chameleon carries in season and last season’s designer clothing at 40%-75% off original retail.

The boutiques owner, Rita has good connections in the rag trade from years of work at both Ross and Nordstrom’s. Using these connections, she snaps up great buys on in season merchandise and then sells it for less.

Her lovely little boutique is easy to shop with just enough stock to make it fun. Goods by Maggy London, Free people, Ralph Lauren, Inc, Lilly Pultizer, Guess, Milly, C & C, Elie Tahari, Juicy Couture, Angie, BCBG, Theory and more. The racks are organized by size and what the discount is, plus you’ll have to use your noggin to figure out the price. All the original tags are still on.

I started rifling through the 75% off rack first. In it were last season’s winter goods. A black Juicy Couture hoodies was $34.50 instead of $138. A C & C LS tee was $17.50 instead of the original $70. A super cute turtle neck poncho by Inc was $19.75 instead of the original $79. A totally killer Elie Tahari beaded skirt was originally $598. But now it was only $169.50

The rest of the store is a flat 40% off, which is easier to figure out in your head than 75% off. A Cute Studio M, 2008 summer top was originally $49, here it’s $36. A neat Free people skirt is now $52 that originally was originally $88.A Calvin Klein peasant top is $28.80 instead of $48. A BCBG summer eyelet dress is in stores now at $200, But here it’s $120.A Maggy London Summer dress is here at $69 instead of $115. They even have some designer jeans by Joes and True Religion. The Joes “The Honey” are $106 instead of $178.

The sizing runs xs- xl and plus size woman are not left out in the cold either with three racks full of items to choose from. Standouts include an Alfani black dressy top in 2x that originally was $79. Here it’s $47.40. An Elie Tahari wool knit skirt original tags had it at $298. Here it’s $178.80.

There is not much in the way of accessories here. But a table full of Lucky Brand belts at 40% off at $26.40 instead of $44 is good enough for me. Plus they also sell online at on Amazon.com and Ebay, and new arrivals come in daily. So it’s their inventory is constantly changing.

A coffee house /café is next door so after you load up, you can perk yourself up with refreshments. Easy to get to, free street parking and great deals on designer duds make this a must stop. Too much fun for one day.

R-Chameleon
353 Main Street
El Segundo, CA 90245

Suzanne O'Connor