Suzanne O’Connor’s Bargains LA

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March 07, 2017

Fake Retail

Knowing what real retail is, is problematic. The truth is most items are initially priced higher than what they will actually sell for.

Suggested Retail Pricing, especially in apparel is not Market Retail, but a “suggested price”.  Most apparel doesn’t actually sell at the retail price but somewhat less. Items do sell at retail to be sure, but how many actually do at the original asking price?

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