I suppose I have more stamina for shopping off price outlets than most people. Ugly exteriors, chaotic interiors, cement floors, communal dressing rooms and even cardboard bins don’t do me in. But I do have my limits and will snap on occasion.
Here’s my advice to store owners:
1. Do greet me and say hello when I enter. Do check on me occasionally as I shop. Completely ignoring me may lose you a sale. Remember you and your employees are the hosts. Good host greet their guests. A simple greeting with a follow up lets the customer know you’re aware they are there and are available if needed.
2. Don’t ask me to check my handbag so I can shop. Chances are you don’t have enough security to keep my stuff safe. My personal ID, palm, cell phone and good credit rating are more valuable than your goods. You ask for them, I’m outta there.
3. Get off the personal phone call when a customer walks in. No one wants to hear the personal matters of someone they don’t know.
4. Don’t offer me an extra discount the second I walk in the door. It will make me distrust you. Wait till after I’ve shopped a little and have shown some interest.
5. Don’t play extremely loud, offensive music. Explicit Gantsa Rap can be and often is offensive. It’s suppose to be. They don’t write that style of music to be played in mall stores… Duh! I really don’t want to hear loud expletives or the sexual exploits of someone while I am shopping. In store music is suppose to be for the customers, not employees. If you play music, make a choice that reflects the store and keeps customers in a good mood.
6. Don’t hover around me. If you are closer than 8 feet, you’re annoying. You don’t need to tell me every detail of every item I am looking at. I have been known to tell over attentive sales clerks to “back off!”
7. If you’re lucky enough to have bi-lingual employees ask them to only speak English in front of customers. Speaking to me in English and then turning around and chatting to another employee in Farsi or Spanish is simply rude. I’ve seen this both in Saks and Big Lots. Real annoying.
8. Pick up your hangers off the ground. I don’t care if you’re a manager or owner, if a customer falls and trips because you can’t keep your floors clean, you’re are liable. Well coordinated customers will just get ticked off and split. I look where I’m walking when I am hiking, not when I am shopping. Keep your aisles clear, even of your store is so busy you can’t keep your shelves or rounders tidy.
9. Find a way to keep the temperature inside your store or warehouse livable. Warehouses without heat or air-conditioning make it difficult for shoppers to stay and shop. Too cold and I won’t try anything on. Too hot and I get dizzy. Invest in some kind of temperature control.
10. Have all your store polices posted clearly so customers see them. Nothing makes me madder than shopping only to find out I can’t buy because you don’t take credit cards or checks. Expletives have been unleashed on such occasions.